Transportation organizations have important information to share with the traveling public. That’s especially true during natural disasters when maintenance crews and first responders are often the first people surveying damage and assessing the status of infrastructure leading to people’s homes and businesses.
Last month, Pew Research Center and the Knight Foundation published the latest report that shows nearly half of U.S. adults are getting their news from Facebook. Meanwhile, the annual State of the News Media report found a continued decline in local daily newspaper circulation (down 7 percent) and local TV news viewership (down 5 percent late night and down 2 percent mornings).
Continue reading “Transportation Agencies Take Note: Facebook Matters in a Crisis”
I started my communications career as an on-air announcer at small rural radio stations in eastern Washington and northern Idaho. I loved it. Of course, I love talking, so I really felt I had landed in the right place.
While I eventually moved on to newspapers before transitioning later to public relations, I still am very fond of radio broadcasting and the “theater of the mind” quality it offers those who creatively use it.
State departments of transportation and transportation organizations are still using radio, although it might not look exactly like it did 20 years ago when I was sitting behind the microphone. Continue reading “Theater of the Mind and Talking Transportation”