Tag Archives: Target audience

New CEO Video Series Targets ADOT Employees

There is a common tendency among most transportation agency communication teams to overlook one of their most important audiences – the agency employees. Internal communications is tough, whether it is done for a major corporation or a transportation agency. The … Continue reading

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Talking Transportation Change Through Focus, Research & Creativity

Sometimes I’m just impressed with how true people are to their cause. That’s exactly what I felt when I read this blog post from the League of American Bicyclists, which profiled how Cycles for Change is making a difference in … Continue reading

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