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Tag Archives: Smartphone
There is little doubt that the proliferation and variety of mobile devices is influencing the ways in which people seek and consume information. The trends and behaviors are becoming so obvious that major media organizations like the New York Times are customizing … Continue reading
I am fortunate to work collaboratively with transportation communicators from around the country. They are dedicated, smart, experienced and full of wisdom. So, recently in preparation for an upcoming meeting, I asked a few of my veteran colleagues to answer … Continue reading
It is a common trend among communication offices around the transportation world. We spend hours working with project and program managers identifying target audiences and the key messages that we hope will change behavior, garner support for a controversial idea, … Continue reading