Tag Archives: NCHRP

New Research Reveals Messages that Move Public to Support Transportation Investments

A new research report published this week by the National Cooperative Highway Research Program offers some insight into how the general public views transportation, and suggests some ways to discuss investments that could generate greater support. But there are not … Continue reading

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Talking Engagement: Research Report for Transportation Social Media and Public Involvement

There is a new research document available online that transportation planners and communicators should consider adding to their reading list. The report, “Potential Use of Social Media in the NEPA Process,” attempts to fill in the knowledge gap between how … Continue reading

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Selling transportation: Travel in their shoes, and make it local

Whether you’re a cycling enthusiast, a concrete proponent or someone who touts transit, there are some common communication themes that are likely to make the job of talking transportation with your customers more successful. Two important complementary reports help define … Continue reading

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