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Tag Archives: Mobile media
There is little doubt that the proliferation and variety of mobile devices is influencing the ways in which people seek and consume information. The trends and behaviors are becoming so obvious that major media organizations like the New York Times are customizing … Continue reading
It is a common trend among communication offices around the transportation world. We spend hours working with project and program managers identifying target audiences and the key messages that we hope will change behavior, garner support for a controversial idea, … Continue reading
This week I got a chance to attend a local Public Relations Society of America National Capitol Chapter sponsored panel session featuring multimedia news reporters. I jump at any chance to listen to journalists, especially when they are willing to … Continue reading