Category Archives: Research

New Research Reveals Messages that Move Public to Support Transportation Investments

A new research report published this week by the National Cooperative Highway Research Program offers some insight into how the general public views transportation, and suggests some ways to discuss investments that could generate greater support. But there are not … Continue reading

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Getting to the right audience is tougher than ever despite strong interest in local news

The old adage that all news is local remains just as true today as it did before the advent of the internet and mobile devices. According to a recently released Pew Research Center study, interest in local news remains strong. And, … Continue reading

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Talking Environment: Transportation Messaging and Accountability

Check your calendars. Earth Day is April 22, just weeks away. This will be the 45th anniversary of the first Earth Day, which is commonly referred to as the start of the modern environmental movement. I remember as a child … Continue reading

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Can Singing Roads Help Manage Speed? NMDOT and NatGeo May Find Out

Sometimes transportation stories take some interesting turns. This one from New Mexico Department of Transportation might prove to be not only fun, but also help manage a nagging speeding problem. The National Geographic program, Crowd Control, which features the singing … Continue reading

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