Monthly Archives: May 2012

Growing Your Twitter Followers, As Easy As 1-2-3

You finally leaped over the legal team, juked past the IT group and came up with the perfect Twitter handle. Your transportation agency is now part of the mobile/social web. Your agency has a Twitter feed.  Congratulations! Now, all you … Continue reading

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Learning and Growing: What are you doing to stay fresh and current?

There is an aspect to communications work that is always evolving. We talk about it often here on this blog, that technology influences behavior and societal expectations for how transportation agencies can, and should, share information with its stakeholders and … Continue reading

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What Are The Best Practices for Measuring Transportation Communication?

Measurement in public relations is a difficult topic. While everyone agrees it is important, there is almost no agreement on the right approach, techniques and data. We live in an age of tremendous technological innovation and data surrounds us. Piles … Continue reading

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