The Labor Day weekend was all about bridges with two major events in two different parts of the country. Continue reading
Social media in transportation is not a new concept. For several years, transportation organizations have used social media to increasingly connect with the people who use the system.
That does not mean transportation agencies have made it easy to find them in the social space. Here are four tips to help ensure your customers are finding you. Continue reading
I have suggested many times that giving the public a peak at what things look like behind the detours and road closures can only help tell the transportation story. The Washington State Department of Transportation team regularly does this, and the public seems to enjoy it.
Recently, the WSDOT team took advantage of an annual bridge closure to get some additional road work completed.
The project itself, while awesome to watch, is not necessarily the most amazing work the agency has underway right now (for instance, check out the Alaskan Way Viaduct replacement project). But the peek at what a weekend closure can accomplish certainly impressed WSDOT’s customers. Take a look at the comments left below the video.
YouTube is often the place where the worst of people comes out in the comments. But in this case, the public truly appreciated the effort WSDOT made to look behind the scenes.
It’s the most wonderful time of the year. No, not because it is the holiday season, although that is nice. It’s wonderful because we get to see state transportation agencies using the power of social media to help travelers around the country make it to grandma’s house safely.
The Weather Channel this week named the latest winter storm Draco, and as it blasts its way across the country, state agencies are using Facebook, Twitter, Flickr, and YouTube to help tell the story of what is happening on the roadways. Along the way, the agencies are injecting their messages with helpful safety tips and plenty of warnings to help travelers reach their destinations in one piece. Continue reading