Tag Archives: strategic communications

Selling transportation: Travel in their shoes, and make it local

Whether you’re a cycling enthusiast, a concrete proponent or someone who touts transit, there are some common communication themes that are likely to make the job of talking transportation with your customers more successful. Two important complementary reports help define … Continue reading

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Three insights for transportation communicators from today’s newsroom editors

I was fortunate to attend a panel discussion this week sponsored by the PRSA National Capitol Chapter that featured planning editors for several news and information outlets based in Washington DC. Participants included editors representing CBS’ DC bureau, the Washington … Continue reading

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