Tag Archives: state department of transportation

Talking Transportation: In the Field … On the Mark

Translating the difficult language of transportation is one of the greatest responsibilities for the modern transportation communicator. We work among a very technically minded group of professionals, whether we hang around with planners or engineers. It is rather common for … Continue reading

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Talking Transportation Challenge: Do We Earn It or Buy It?

The evolution of media in the past five or so years has been phenomenal. Our world of communication has changed so rapidly I worry that sometimes we do not take time to ask important questions. For instance, “Just because we … Continue reading

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Talking safety: States leverage social tools in winter travel messages

It’s the most wonderful time of the year. No, not because it is the holiday season, although that is nice. It’s wonderful because we get to see state transportation agencies using the power of social media to help travelers around … Continue reading

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