Tag Archives: American Association of State Highway and Transportation Officials

Using video well: Michigan DOT uses testimonials when talking transportation

The Michigan Department of Transportation, like a number of state DOTs around the country, have developed very strong video-making capabilities. In fact, the AASHTO annual survey of state DOTs social media usage showed that more than 78 percent were using … Continue reading

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TransComm preview: Five transportation stories that will shape the year ahead

With AASHTO Subcommittee on Transportation Communications annual meeting next week in Raleigh, NC, it is worth noting a few of the stories that are likely to be part of the conversations. Please remember, this blog does not offer political commentary. … Continue reading

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State DOTs Use of Social Media Evolving

“We’re seeing a slow steady gain in Twitter and Facebook followers. We’re seeing more and more people asking questions, sharing comments and airing concerns via these two mediums.” – State DOT survey respondent An interesting thing has happened during the … Continue reading

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Learning and Growing: What are you doing to stay fresh and current?

There is an aspect to communications work that is always evolving. We talk about it often here on this blog, that technology influences behavior and societal expectations for how transportation agencies can, and should, share information with its stakeholders and … Continue reading

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