Communication Resources
Lloyd Brown on Twitter
- Illinois Trans. Secy Schneider talks bridge inspections, ow.ly/lmM5W @idot_illinois #transportation 20 hours ago
- The Talking Transportation Daily is out! paper.li/LloydBrown/tra… ▸ Top stories today via @Transpo_Issues @tmj_abq_transp @amps2482 22 hours ago
- The Talking Transportation Daily is out! paper.li/LloydBrown/tra… ▸ Top stories today via @tmj_TN_transp @EagleFederal @FBICORP1992 1 day ago
- RT @rpuentes: Minneapolis to use Value Capture to help pay for proposed Nicollet Central Streetcar line blog.lib.umn.edu/levin031/trans… @HTinWDC 2 days ago
- The Talking Transportation Daily is out! paper.li/LloydBrown/tra… ▸ Top stories today via @RSIInsurance @tmj_mia_transp @AZTanya 2 days ago
Category Archives: Measurement
Advertising Transportation: Are all those customers worth much?
Thousands of people every day visit transportation department web sites. Ever wonder how much those eyeballs are worth? Transit agencies have dabbled in advertising to customers for years, but transportation departments rarely try to generate revenue from their online properties. … Continue reading
Posted in Communications, Measurement
Tagged advertising, mobile, State DOTs, transportation, web site
Leave a comment
Five (Communication) Things I Want for the Holidays
As we move toward the season of celebration, the calendar brings us to the point at which it is natural to take stock in the year and to anticipate the coming year. The Talking Transportation blog is now a year … Continue reading
Transportation Communication: Giving thanks
In the spirit of Thanksgiving, let’s take a moment and recognize a few things for which we in the business of transportation communication should give thanks. Technology – In the late 1990s, I was new to government public relations, having … Continue reading
What Are The Best Practices for Measuring Transportation Communication?
Measurement in public relations is a difficult topic. While everyone agrees it is important, there is almost no agreement on the right approach, techniques and data. We live in an age of tremendous technological innovation and data surrounds us. Piles … Continue reading
Posted in Communications, Measurement
Tagged Engagement, Facebook, Measurement, media relations, research, Social media, YouTube
Leave a comment
