State departments of transportation have focused on accountability and transparency — two common catch phrases in our business — for as long as there have been departments. At least a dozen years ago or more state transportation agencies began focusing on how to communicate in a way that helps the public better understand where their money was being spent.
The 2013 Internet Trends report from Kleiner Perkins Caufield & Byers, a Silicone Valley venture capital firm, was released last week. The report does a good job of showing what many of the people working in social media and communications have known instinctively for some time. There has been huge growth in mobile usage in just a few short years and that transition should be changing the way in which we think about our communication tools. Continue reading